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After being diagnosed with autoimmune disease, the importance of living a nontoxic lifestyle was pretty much thrown in my face.
Up to this point, I was aware of the “clean beauty movement”, but I didn’t take it seriously. I was still in denial that the chemicals and toxins in products really had any impact. It never seemed like a big deal. I rationalized my use of these products because they are ubiquitous. My family and friends use them. They’re fine. So it must be fine, right?
I’d heard statistics about chemicals in makeup here and there. The average woman encounters how many chemicals in their beauty routine before walking out the door? Truthfully, I always glossed over those statistics because I loved my makeup and I wanted clear skin (and I thought prescription creams were the only answer).
There I was, religiously buying only organic food, and yet I was putting loads of chemicals on my face and body every single day.
I didn’t realize at the time, but just because we’re not directly ingesting personal care products, doesn’t make them safe to use. The things we put on our skin, including toxic chemicals, can be absorbed.
When I received my autoimmune diagnoses, I’m not going to lie…I panicked. I frantically cleared my home of toxins-shampoos, dish detergents, but I still clung to my skincare because I was afraid. I’d dealt with a lot of skin issues, including acne, eczema, allergic contact dermatitis, you name it, and I was afraid of changing my routine for fear of aggravating any of these conditions.
Then I calmed down and did more research. Frantically buying “green” products was not the answer. I spent a lot of time on google, reading reviews, and searching for safer replacements. Honestly, I spent a LOT of money testing out products. I found some I liked, mostly ones I didn’t. I got duped into buying “natural” products that really weren’t any better than conventional products. That “green” marketing got me.
In my search, I’d heard of Beautycounter through Instagram, but it wasn’t until some of my favorite bloggers in the autoimmune world started talking about Beautycounter that I really investigated the brand. In case you’ve never heard of Beautycounter, they’re a company that makes safer skincare and cometic products. More importantly, they are, as their name suggests, countering the beauty industry by lobbying for stricter regulations.
I decided to try some Beautycounter products. I tried them and waited.
I waited for my skin to disagree. I expected to be disappointed, but I tried the products out for months and I loved them. I felt good using them too. Products with safe ingredients that actually work? Count me in.
Here are some highlights about the regulation (or lack of) in the beauty industry.
There are over 80,000 chemicals on the market today, many of which don’t have any safety data. 1400 of these chemicals have been banned in the European Union. The U.S. however, has banned only 30. THIRTY. I guess that’s not surprising given that the United States has not passed a major federal law to regulate the cosmetics industry since 1938. This is why Beautycounter has created the “Never List,” a list of over 1,500 questionable and harmful chemicals that are banned from use in their products. test link
Beautycounter’s mission is to get safer products into everyone’s hands and to enact change in the beauty industry.
Through my own experience healing from chronic illness, I've become really passionate about Beautycounter's mission, which is why I've partnered with them as a Consultant. My goal is to educate others about safer beauty. I believe we all deserve better.
If anything I’ve said speaks to you, here are a few ways you can get involved!
- Shop for safer products. Even if it’s not in your budget to overhaul all of your products at once, you can make the transition and support companies with a mission! Choose one product that you use the most and switch over the next time you run out. If you need any help deciding what to get, feel free to contact me and we can figure out which products will best suit your needs.
- Become a Band of Beauty member. Great if you want to switch over a few products at a time. It only costs $29 and you get free shipping on orders over $100, a free gift when you sign up, 15% product credit with every order, and other special offers and promotions just for members. The money you save with the perks completely pays for the membership!
- Become a Consultant! If you feel passionate about spreading the word, becoming a consultant is an amazing way to get involved. You can take it at your own pace. It can be a supplemental income on the side, or you can build it into a full-time job. You decide. I’m studying to be a Nutritional Therapist and Beautycounter is the perfect complement to the business I’m building. You definitely don’t have to be a wellness professional though. If you are passionate about the message, sharing safer beauty will come naturally. If this sounds interesting to you, feel free to reach out. Let’s set up a time to chat! email@example.com
- Host a social! If you want to share about Beautycounter with friends, let me know and I’ll help you spread the word! We can do an event in person, or we can do a “social” online over Facebook. As a bonus for hosting an event, you get 50% off various products and even some free items based on the sales from you social!
I know this was a lot of information! If you just want a general idea about the toxicity of your current products, you can download the Healthy Living App by EWG. This can help you prioritize which products to swap for safer ones. If you want to try Beautycounter products, you can go to beautycounter.com/michelleetchison, and shop with me as your Consultant. I'm so happy to answer any of your questions!